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Barometer of Business Relations between China and Portuguese-Countries: An Economic, Commercial and Cultural Approach

(2014-2015)


Coordination

University of Saint Joseph. SARM

 

Research team

Ricardo Rato - Unviersity of Saint Joseph 

susana Mieiro - Unviersity of Saint Joseph

Verónica Policarpo - CESOP. Catholic University of Portugal 

Irene Rodrigues - Orient Institute , ISCSP University of Lisbon 

Carlos Piteira - Orient Institute , ISCSP University of Lisbon

 

Research Group

East Asia

 


 

More than a decade after the creation of Forum Macau, it is time to ask whether the potential generated by the Forum is being fully explored. Despite descriptions of the good political relations between China and the Portuguese- speaking countries (PLP), little is known about the image that local business people, or business people operating in the PLP, have of their chinese business partners, and of the way business is conducted. This project would set the basis for the creation of an ongoing brometer to evalute the development of business relations between China and the PLP. After this one-year project, a model would be derived defining the variables of analysis and selecting the main institutional and individual actors to be included in future research. This project would enable also a better understanding of the situation of China-PLP trade and cultural relations, including turnover volumes, business areas, number of companies operating, characteristics of the companies and product traded, but also the role of cutlural and social factors in these relations, including language skills, quality of cultural communication, social networks, perceptions and expectations of the players. Ultimately, the berometer aims to monitor developments in these areas and the identification of good practices in regards to commercial activities between Chinese and PLP companies. In summary, this project aims to build and analytical model to monitor the evalution of China - PLP business relations.

 

Goals

  1. Evaluate the performance of enterprises, considering their linguistic, cultural ans social skills in dealing with business partners;
  2. Characterizing the universe of companies operating in this field, by sector;
  3. Understanding the expectations of companies in different territories; 
  4. Evaluating mutual representations and identifying areas for improved communication; 
  5. Identifying best-practices;